Digital Marketing Specialist
Do you have a strong technical mindset to master an advanced lead strategy of a fast developing SaaS company?
Are you a digital marketing specialist with advanced expertise in lead generation, analytics, and digital campaign execution?
SafeEx is seeking a Digital Strategist with a strong commercial mindset to lead our high-impact B2B growth and demand generation initiatives. In this role, you will fine-tune SafeEx’s market positioning and drive our digital presence with conversion-focused strategies that leverage data insights, automation, and cutting-edge tools.
Working closely with our Sales team, you will be integral in expanding our customer base and maximising visibility across digital channels. We are looking for a professional with a high technical skill set who can design and manage complex, data-driven campaigns and continuously optimise for measurable, impactful outcomes.
If you are ready to bring advanced digital marketing setups, performance-driven lead campaigns, and technical innovation to SafeEx, we want to connect with you!
Your key responsibilities
- Develop the digital strategy and touch points
- Manage and maintain marketing automation tools, CRM system (Pipedrive), and other technologies essential for lead tracking and nurturing.
- Perform market and data analysis
- Maintain and optimise company web page, SEO and content
- Develop, execute, and optimise end-to-end lead generation campaigns across various channels, including digital advertising (LinkedIn Ads and Google Ads), email marketing, social media, content marketing, and more.
- Collaborate with cross-functional teams to create compelling, targeted content that resonates with our target audience and converts leads into customers.
- Utilise data-driven insights to identify opportunities for campaign optimisation, making data-backed decisions to improve performance and ROI.
- Monitor, analyse, and report on key metrics, providing actionable recommendations for continuous improvement of lead generation strategies.
- Coordinate with the Sales team to ensure seamless lead-handoff and alignment on lead qualification criteria.
- Assist in developing marketing content, landing pages, and other assets to support lead-generation efforts.
- Stay current with industry trends, emerging technologies, and lead generation and digital marketing best practices.
- Internationally travel days can occur.
Your qualifications
- Minimum 3 years of digital marketing experience, focusing on technical digital marketing, optimising the inbound strategy and CRM management (Pipedrive).
- Proficient understanding of implementation of various lead generation strategies, initiatives and AI tools.
- Marketing education or related field.
- Strong project management skills, with the ability to handle multiple tasks and deadlines simultaneously.
- Excellent written and verbal communication skills in English, with an eye for detail.
- Strong analytical skills and ability to interpret data to optimise campaign performance.
- Self-motivated and able to work both independently and as part of a team.
- Previous experience in the SaaS industry is a plus.
What we can offer you!
- Flexibility to work both in-office and from home
- Collaborative, open and inclusive work environment
- Competitive salary
- Employment benefits, including health, pension and dental insurance
- Lunch at the office canteen, including menus for special diets
- Steady office supply of fruits, coffees, teas and other refreshments
- Annual social events
- Professional development and growth opportunities
- You will be working with this great team as well ↓
Send your application today!
Please send your CV, Application letter and other relevant documents to morten@safeex.com as soon as possible, but we are willing to wait for the right candidate.
If you have any questions or need more information, please feel free to reach out to our Sales Director, Morten Nørgaard Nielsen at morten@safeex.com.
NOTE for headhunters/recruiting agencies
SafeEx does not accept forwarding of any candidate resumes or candidate descriptions from third parties, including recruiting agencies or consultancy companies, without an explicit and written agreement.
morten@safeex.com
As soon as possible, but we are willing to wait for the right candidate
About us
SafeEx Aps is an innovative SaaS company specialising in inspection and maintenance software. The company is continuously growing with more exciting market opportunities.
Our primary focus is providing solutions that enable our clients to succeed. Our core values of enthusiasm, accommodation, sincerity, commitment, creativity, and competence drive our commitment to excellence in all aspects of our work.
We are an international company with team members from various nationalities. Most of our team works at our main office at Gasværksvej 48, 9000 Aalborg, while some work from different locations worldwide.
Apply today and be part of something extraordinary!
